Big City Chics. Kate Spade reveals their Spring-Summer 2013 campaign showcasing high life city of New York. Fashion models Ajek Deng and Kelly Mittendorf appear in label's spring outfits, wearing feminine looks, including striped pencil skirts, classy black dresses with printed white bows, strapless floral dresses, striped trench-coats and alluring, funky accessories, like fedora hats, glamour necklaces, bright sunglasses and handbags.
What I love about this campaign is the use of bright colors, which add charming and youthful appearance to overall campaign.
Casual and Vintage. Australia based fashion brand Somedays Lovin presents its latest 2013 lookbook entitled “Electric Boheme”, which consists of creative, relaxed and vintage inspired clothing. Here you will find oversize sweaters, print dresses, casual outings with floral prints, denim sweats and dresses. All in all, it's about denim, lace and effortless style.
Keep it Casual for everyday. Male model Vinnie Woolston appears in the latest AllSaints January-February 2013 lookbook, sporting casual yet modern semi-fitted looks. What I like the most here is open-weave knits, easy and smart cardigans and of course denim looks.
First Touch. Have ever dived into the block color world? Never? Then take a look at this Spring-Summer 2013 collection of two designers Nicola Frau and Massimo Noli behind Quattromani brand. It’s a splash of true and youthful colors of lemon yellow, fuchsia, apple green, orange, electric blue and others. Collection consists of geometric shapes, asymmetrical designs and slim proportions. Model Federica Di Fonzo dons beautiful micro jackets, Bermuda shorts, pencil skirts, clutch bags. Overall, it’s about casual, cool and sports styles.
Casual Lifestyle. Today, I'd like to share with you this cool ("celeb" inspired) Winter 2012-2013 collection of men's and women's everyday wear. I adore that 'Johnny Depp' inspired look with rounded glasses and signature hat. Boys and girls wear varsity jackets, rugged denim, cozy parkas and navy jackets, rucksacks and other casual accessories.
Casual, Everyday and Comfortable. Lifestyle fashion label Devergo reveals its Winter 2012-2013 lookbook of men's and women's casual outings. The main aim of this brand is college crowd. Boys designs are mainly baggy ones and they look as they've been worn for some time, yet they perfectly fit the body and comfortable for sure. The label offers some really nice varsity jackets and knitwear. Going outside the town, then try on Devergo's designs.
It's Time for Men, right!? Remember I posted not so long time ago Blanco's women's campaign (can be found over here), today I'd like to share with you these images of Blanco's latest fall-winter 2012-2013 campaign of men's clothing collection. It's casual, yet with a classic touch. Male model Aaron O'Connell sports label's finest knits, denims, shirts, t-shirts and outerwear.
Truck Driver. German label Boss Orange shows us its Summer 2012 campaign images with male model Ryan Burns. Ryan sports label's casual summer 2012 looks alongside Polish fashion model Monika Jagaciak. Pair poses against trucks, so it feels a bit industrial feel in every image.
Biker's Girl. Today I'd like to share with you one of my favorite new collection's of Ona Saez fashion label. It's Fall-Winter 2012-2013 lookbook consists of brilliant designs of jeans, tops and jackets. All images made in black and white, so that you can feel that special accents of each look, that are worn by fashion model Luisana Lopilato. She's like a real biker's chic, waiting for her chopper. Altogether, collection is urban, for everyday life wear, so if you like to be casual, then that's what you really looking for.

Allo Martinez is an avant garde fashion brand. All garments are influenced by the mix of of 60´s & 70´s spirit, in every collection you can find urban lines, casual and evening dresses. Allo Martinez Winter 2011-2012 campaign is so much sophisticated with characteristic rocker style. Model Leonora Balcarce sports elegant, street style influenced designs.
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