I am happy to share with all of you this stunning Autumn season campaign from RCANO brand. The idea of this campaign is the following: two sophisticated men are wearing minimalistic yet modern clothes in a contrasting industrial scenario. Personally, I like the industrial set and the way male models appear in bright clothing in front of the camera. New season's collection is fresh, clean and edgy.
The color palette consists if green, black, brown, grey and burgundy colors use. I like the prints: squares, lines and jacquards. The industrialized surroundings of Hong Kong make this campaign look somewhat post-apocalyptic, but thanks to clean patterns and unconventional designs we see a mix of urban and high-end fashion. The Winter season is based on fresher and contemporary patterns. All in all, collection is elegant, classic and graphic. Love it! Let me know your thought s in the comments below.
I am so in love with this cherry red tailored coat styled with white shirt and slim-fit black trousers:
An ideal shirt for smart-casual outfits. Wear it with jeans either with your favorite black slim-fit trousers:
How many likes for this stunning button-down:
This checkered pantsuit in red-black checks will make you look bright and sophisticated:
I love the way RCANO uses cuts for reveals its original pattern on the shirts:
White or printed shirt? Choose the one that will make you strong:
All the printed shirts will ideally compliment your favorite blazers:
Photography: Dino Busch www.dinobusch.com
Styling: Rafael Raya Cano
Hair&Make-Up: Kelly Chow @ Kelly’s Wing Makeup
Tomek Szalanski @ Soul Artist Management New York
Ryan Williams @ Aim Model Management New York