The founder of RCANO, Rafael Raya has just launched a new campaign for cruise 2014 collection. The resort was inspired by designer's family holidays in Mexico which were spent during his youth ages. The images were shot in Hong Kong, the place RCANO is originated. As you can see, French male model Jérémy Louis appears in cool colored button ups. I personally love the bold colors and unique prints of these shirts. Each design looks special.
Photographer: Dino Busch / www.dinobusch.com
Styling: Rafael / Raya Cano
Model: Jérémy Louis @ Scouting One